WFP | NUTRITION MATTERS

research / behavior change / nutrition / purplewood / study / campaign / sbcc / BCC

The World Food Program (WFP) Bangladesh contracted Purplewood to conduct a nationwide study that would inform and shape the upcoming behavior change campaign for healthy eating. Purplewood has designed a rigorous methodology and completed pre-testing the questionnaires during the end of October 2018.

The study will use group discussions, interviews, observation, and online surveys to gather data and insights from all over the country.

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