Tag: brand

07
Aug

Branding Breastfeeding at Work

Can branding help convince business owners to provide better maternity protection services to women in their employ? Can Bangladeshi working women truly achieve work-life balance, without compromising either, and without feeling guilty or attracting social disapproval?Continue Reading..

09
Jun

Consumer Insight: Missing in Development Comms?

By Adnan R Amin

It’s long been contended, debated and then established that insights occupy a central position in the branding exercise. By the same token, it should be central to the planning of (social and) development communications. Continue Reading..